The Giftware Association (The GA) is the UK’s dedicated trade body for the home and gift industry. Our team is a constant presence at major trade shows both domestically and internationally, offering unparalleled business support and insights. We are committed to fostering an environment where the home and gift sector doesn't just survive but thrives.

The GA provides comprehensive support across all facets of business, combining direct assistance with access to a network of industry-specific experts and service providers. Our members benefit from exclusive educational resources tailored to the unique needs of the home and gift industry, suitable for businesses at every scale.

The GA leverages its extensive network, including the prestigious Gift of the Year awards, to connect members with key retail opportunities. We provide strategic retail advice and can facilitate valuable introductions, helping members expand their market presence effectively.

Our expert network offers mentoring in diverse areas such as retail expansion, international sales, import/export, legal issues, HR, and marketing. This access is designed to equip our members with the knowledge and strategies needed for substantial growth and development.

The GA hosts the Gift of the Year awards, the industry’s most recognized accolade, offering participants exposure to a wide audience of buyers, press, and industry specialists. This event provides a significant platform for brands to highlight their innovations and capture market attention.

Members of The GA benefit from our longstanding partnership with Hyve, receiving up to 5% back on the cost of exhibition space at major events like the Spring and Autumn Fair. Terms and conditions apply, and we encourage members to contact our team for more details.

Membership in The GA unlocks a variety of cost-saving opportunities. Enjoy discounts on hotel bookings, reduced entry fees for the Gift of the Year awards, savings on selected trade shows, and complimentary initial consultations with a range of professionals including legal advisors and marketing experts.

The GA hosts a range of events, from 'Sharing Lunches' where members can connect with industry peers, to webinars and podcasts. These gatherings are key opportunities for members to engage with industry experts and translate these connections into business growth.

Upon joining, members are featured in our ‘Member Spotlight’ which introduces them to our extensive network of buyers, press, and industry influencers. Members also receive a personalized profile on our website and can access bespoke marketing services tailored to their specific needs.

Our CEO, Sarah Ward, represents the association in influential forums, including parliamentary meetings, advocating for changes that benefit our sector. As a member, your voice contributes to these discussions, shaping policy and practice in the industry.

The GA provides a bespoke service tailored to the specific needs of each member. To discover the full range of how we can support your business, please reach out to us at enquiries@ga-uk.org or call 0121 237 1105.